Insight / General Business & SMEs Generative AI: proceed with care and counsel The use of generative artificial intelligence (Generative AI) for reviewing and/or drafting commercial contracts is on the rise. While using Generative AI in this context may seem appealing, it presents a myriad of risks that deserve consideration. Read more
Insight / General Business & SMEs Stay on the Right Track with Olympics-Themed Marketing The fast-approaching Paris Olympic Games may seem like a great opportunity to incorporate the Olympics and New Zealand patriotism into your marketing strategy, however, if you aren’t an official sponsor, doing so could get you into hot water. Read more
Insight / General Business & SMEs The fine line between clever marketing strategies and trade mark infringement Two recent high profile Australian intellectual property cases show that while clever marketing strategies can be used to signal similarities and differences between your business and that of your competitors, care needs to be taken or you could be at risk of claims of trade mark infringement. Read more
Insight / General Business & SMEs Questions Directors cannot afford to ignore in 2024 The success and sustainability of a company can be in part attributed to the ability of its Board to stay on top of the latest developments, act quickly and make informed decisions. Read more
Insight / General Business & SMEs Involved with charities? New legal obligations – what you need to know Read more
Insight / General Business & SMEs Fast-track to trouble: the problems with growing too big, too soon So, you recently started a business. That business is now booming, growth has been exponential, and it has become bigger than you ever imagined. So what’s the problem? Read more